Genesee Nutrition Announced as 2025 Convention Partner

BOSCA announced today the renewal of their partnership with Genesee Nutrition. Genesee Nutrition will be the official snack break sponsor for the 2025 BOSCA convention. This collaboration will support professional development and networking opportunities for athletic administrators from NCAA DII-DIII, NAIA, and two-year colleges and universities.

“I’m very happy to have Genesee Nutrition back on board as a convention sponsor in 2025,” said BOSCA Founder Jim Abbott. “Genesee’s protein bars fit the small college niche very well and I’m grateful for their willingness to continue to give back to BOSCA attendees.”

Genesee Nutrition is a family-owned, Colorado-based company dedicated to fueling athletes with premium nutrition. Our team of former college athletes and administrators brings a unique perspective and passion for small college athletics. Committed to redefining the protein bar, Genesee crafts bars that deliver both exceptional taste and optimal performance benefits. Each bar is packed with 20 grams of protein, made from natural and organic ingredients, and is non-GMO and gluten-free.
 
Launched in the fall of 2024, Genesee Nutrition’s collegiate partner program provides athletic departments the opportunity to receive a generous supply of protein bars to fuel their teams and athletes. Exclusive discounted pricing to replenish inventories and opportunities for resale on campus are just some of the benefits offered in the program.

“I am thrilled to have Genesee Nutrition partner and sponsor the upcoming 2025 BOSCA Convention,” said Will Carr, Genesee Nutrition founder. “As a former NJCAA and Division II athlete, I understand the importance of using proper nutrition as a tool to hit peak performance. This partnership allows us to connect with more athletic directors and universities, as we aim to fuel as many student-athletes and teams as possible with clean nutrition they can count on so that they can continue to reach their peak potential.”



The 2025 BOSCA convention will be held July 13-15, 2025 in Chicago, IL. The convention features a comprehensive schedule of presentations and breakouts that are all led by small college athletic administrators. BOSCA is the only organization that focuses solely on DII, DIII, NAIA, and two-year administrators by providing relevant in-person and virtual training programs throughout the year. For more information on the convention CLICK HERE

For more information about BOSCA, visit their official website at smallcollegeathletics.com. To learn more about Genesee Nutrition visit https://www.geneseenutrition.com/.