The first ever Business of Small College Athletics workshop was held October 15-16, 2012 at the Marriott Hotel in Oklahoma City. The workshop was designed to bring together administrators from D2, NAIA, D3, and NJCAA schools to share ideas and network. The workshop featured 10 sessions (a total of 14 separate presentations). See below the complete workshop agenda
2012 BOSCA WORKSHOP AGENDA
Building your Booster Club from 20 to 2000 Members
Matt Donovan, Sr. Assoc. A.D. - University of Indianapolis
How to Create a BIG Event...Start with a Small One
Jim Abbott, Athletic Director - Oklahoma City University
Marketing on a Budget
Tracie Hitz, CMO - Old Hat Creative
Funding & Completing Capital Projects
Matt English, Athletic Director - Concordia University
Identifying your Institutional Assets
Trip Durham, CEO - 2D Consulting
The Value of the Conference in Sponsorships
Kurt Patberg, Commissioner - Southern States Conference
Working with your local Chamber/CVB
Sue Hollenbeck/Holly Shelton - Oklahoma City CVB
Reverse Marketing
Brandon Baker, Asst. A.D. - University of Central Oklahoma
The Art of the Deal - Successful Sales Approaches for Small Colleges
John Allgood, V.P. - Oklahoma City Redhawks
Five Ideas You Can Implement on Your Campus
Brooke Cushman, Assoc. A.D. - Lewis & Clark State University
Brock Wissmiller, Assoc. A.D. - Upper Iowa University
Jim Abbott, Athletic Director - Oklahoma City University
Matt Donovan, Sr. Assoc. A.D. - University of Indianapolis
Jason Dannelly, Athletic Director - Midland University